MUFESCO 2022
(Matana University Festival & Collaboration 2022)
Role
Lead of Publication & Documentation Team
Timeline
Oct 2021 - Oct 2022
Skills
Leadership, Collaboration, Teamwork
Brand Identity, Visual concept, Design Graphic, Illustration
Tools
Adobe Illustrator, Adobe Photoshop
Brand Identity
Festival
My Role & Responsibilities
My Role & Responsibilities
My Role & Responsibilities
As the team lead, I managed task distribution, coordinated with the Event Chairperson and other divisions, and ensured all deliverables aligned with the agreed concept and timeline. Our team handled a variety of creative outputs, including:
As the team lead, I managed task distribution, coordinated with the Event Chairperson and other divisions, and ensured all deliverables aligned with the agreed concept and timeline. Our team handled a variety of creative outputs, including:
Visual Concept & Branding — We developed a fresh, vibrant identity that symbolized the festival’s collaborative spirit.
Visual Concept & Branding — We developed a fresh, vibrant identity that symbolized the festival’s collaborative spirit.
Using colorful visuals and abstract elements, we aimed to represent the diverse talents and ideas coming together post-pandemic.
Using colorful visuals and abstract elements, we aimed to represent the diverse talents and ideas coming together post-pandemic.
Promotional Materials — We created engaging content such as social media feeds, teasers, banners, and posters to spread the word and boost excitement.
Promotional Materials — We created engaging content such as social media feeds, teasers, banners, and posters to spread the word and boost excitement.
The Impact
The Impact
The Impact
Our hard work paid off — 7 sponsors supported the event, 8 high schools participated, and we successfully secured 10 tenant booths to join our festival.
This experience not only strengthened my leadership skills but also taught me the power of teamwork, creativity, and adaptability. Looking back, MUFESCO 2022 wasn’t just an event — it was a testament to resilience and collaboration.
Our hard work paid off — 7 sponsors supported the event, 8 high schools participated, and we successfully secured 10 tenant booths to join our festival.
This experience not only strengthened my leadership skills but also taught me the power of teamwork, creativity, and adaptability. Looking back, MUFESCO 2022 wasn’t just an event — it was a testament to resilience and collaboration.